Never Neglect Hashtags
Another major component in the success of the twins’ Instagram is the smart use of hashtags. Jaqi doesn’t just throw in popular hashtags at random—she uses them as tools to connect with the right audience. By choosing hashtags that relate specifically to the twins’ activities, age group, and modeling niche, she increases the likelihood that new, interested users will find their account.
She found a winning formula by observing other young models and noticing which hashtags they used. Mimicking those while tailoring them to suit the twins’ content helped her create better visibility and reach for each post.
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