Bathers weren’t expecting these hilarious moments at the beach

Not creepy at all, no no

Props to whoever came up with this Sprite ad—swapping out the iconic soda for water is a bold move. But what really grabs our attention? The creepy dude in the background.

Too focused, too close, too out of place. He looks like a character from a different movie, and not a feel-good one. Even the best ad campaign can be derailed by a shady look.